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Program Overview and Summary by Jason LaVanture

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Important Facts:

  1. The Zillow-approved photographer program ended last year. If you have your name listed on the web as a Zillow approved photographer, it will likely be coming down in the days to come.
  2. Showingtime + is a brand within Zillow that markets products to realtors

            Products to agents

  1. Zillow does not endorse any particular photographer.
  2. Real estate agents are not forced to use a ShowingTime (Ayero) photographer.
  3. Zillow now offers products and services that any photographer can use. Visit the Photographer Resource Hub. Photographers can review the media and equipment requirements for Listing Showcase.
  4. Any photographer can download the APP and create Zillow 3D Home Tours and Zillow Floor Plans.
  5. Zillow no longer gives a boost to a listing on Zillow that ONLY has a Zillow 3D tour.
  6. All listings on Zillow that get a Zillow 3D home Tour AND a Zillow Floor plan will get boosted on Zillow
  7. The real estate agent decides what photographer they want to work with. By default they will try to have the agent use a ShowingTime (Ayero) photographer but the agent can click on “I have my own photographer” and send you an invitation.
  8. The real estate agent will pay the photographer directly. Photographers set their own pricing to capture the Zillow 3D Home Tour and Zillow Floor Plan.
  9. Photographers can’t use third-party floor plan apps to create the floor plan.
  10. The floor plan created by Zillow is not editable and will only be displayed in the Zillow tour. It can not be used or imported into RTV to make an interactive floor plan tour.
  11. Best cameras are: Theta Z1 – or Insta360. Z1 is Best from Ricoh. Insta’s best camera is Insta360 RS1
  12. Photographers MUST certify that they have completed the training and have the proper gear. Photographers verify themselves and it all starts here https://showingtimeplus.com/solutions/listing-showcase/photographers/resource-center
  13. A weekly Zillow training zoom can be found here: REGISTER HERE.
  14. An example Listing Showcase is here Listing Showcase Example so photographers and agents can see what an example Showcase listing looks like.

What is Listing Showcase?

Listing Showcase is a product that realtors will need to purchase directly from Zillow. Think of it as going a bit further than the boost they get from ordering the Zillow 3D tour and Zillow Floor plan. The listing will also be displayed in higher resolution, contain more agent/brokerage branding, and display a button on the Zillow listing to contact the agent directly.

To order this from Zillow, they start by going here https://showingtimeplus.com/solutions/listing-showcase They must send you an invitation from that site to be their photographer.

Here is the link for the Agent to invite the photographers – https://app.aryeo.com/showingtimeplus-photographer-submission

Email sent to BlueLaVa Media Customers

Subject:

New Zillow Showcase Bundle – Boost Your Listing

Body:

You can now let team BlueLaVa photograph your Zillow Showcase properties! Our Zillow Showcase Bundle includes everything you need to get more eyeballs on your listing on the Zillow and Trulia real estate portals. According to Zillow, boosted real estate listings receive twice as many views as non-boosted listings.

Zillow offers real estate agents two ways to boost listings: Level One Boost and the more powerful Level Two Boost. NOTE: Zillow will only boost listings on Zillow that include both a Zillow 3D Home Tour AND a Zillow Floor Plan. Our Zillow Showcase Bundle includes both products.

Level One Boost – Agents looking for the most economical boost can simply order our Zillow Showcase Bundle. Your real estate listing will appear at the top of the search results on Zillow, and your BlueLaVa Property website will appear on Zillow under “More Facts & Features”. A unique Zillow 3D Home Tour icon will appear on your listing so viewers can tell at a glance that your listing has a 3D Home Tour.

Level Two Boost – Agents who want a top-tier boost on Zillow must purchase our Zillow Showcase Bundle and a “Listing Showcase” product directly from Zillow. Zillow sets the Listing Showcase costs.

When you order the Listing Showcase from Zillow, you must request BlueLaVa as your photographer by clicking “I have my own photographer”. You MUST send the invitation to info@BlueLaVaMedia.com. We will accept your invitation and create your 3D Home Tour and Floor Plan. Showcase listings on Zillow receive everything listed in the Level One Boost. They are also displayed in higher resolution, contain more agent/brokerage branding, and display a button on the Zillow listing to contact the agent directly.

Whichever level of boost you choose, it all starts by ordering our Zillow Showcase Bundle. Zillow bundles start at $95. For more details please visit our real estate pricing page: https://www.bluelavamedia.com/pricing/  
Your Zillow 3D Home Tour and floor plan will be placed on your property website, and it will appear in a tab next to your virtual tour. Here are a couple of examples: Example One | Example Two

We look forward to helping you market and sell your next listing. Enjoy the Boost!

Sincerely,
Jason & Team BlueLaVa

BlueLaVaMedia Storefront Details: 

Product Name:

Zillow Showcase Bundle (3D Tour + Floor Plan + Boost)

Pricing:

Up to 2000 sq ft – $95

2001 to 3500  sq ft – $145

3501 – 5000 sq ft – $200

Short Description:

Zillow Listing Showcase Bundle Includes a Zillow 3D Home Tour, Zillow Floor Plan, & Listing Boost on Zillow

Full Description:

Let team BlueLaVa photograph your Zillow Showcase properties! Our Zillow Showcase Bundle includes everything you need to get more eyeballs on your listing on the Zillow and Trulia real estate portals. According to Zillow, boosted listings receive twice as many views as non-boosted listings.

Zillow offers agents two ways to boost listings: Level One Boost and the more powerful Level Two Boost. NOTE: Zillow will only boost listings on Zillow that include both a Zillow 3D Home Tour AND a Zillow Floor Plan. Our Zillow Showcase Bundle includes both products.

Level One Boost—Agents looking for the most economical boost can simply order our Zillow Showcase Bundle. Your real estate listing will appear at the top of the search results on Zillow, and your BlueLaVa Property website will appear on Zillow under “More Facts & Features”. A unique Zillow 3D Home Tour icon will appear on your listing so viewers can tell at a glance that your listing has a 3D Home Tour.

Level Two Boost – Agents who want a top-tier boost on Zillow must purchase our Zillow Showcase Bundle and a “Listing Showcase” product directly from Zillow. Zillow sets the Listing Showcase costs, and you can inquire about that HERE.

When you order the Listing Showcase from Zillow, you must request BlueLaVa as your photographer by clicking “I have my own photographer”. You MUST send the invitation to info@BlueLaVaMedia.com. We will accept your invitation and create your 3D Home Tour and Floor Plan. Showcase listings on Zillow receive everything listed in the Level One Boost. They are also displayed in higher resolution, contain more agent/brokerage branding, and display a button on the Zillow listing to contact the agent directly.

Whichever level of boost you choose, it all starts by ordering our Zillow Showcase Bundle. Your Zillow 3D Home Tour will be placed on your property website, and it will appear in a tab next to your virtual tour. Example OneExample Two

Enjoy the Boost!

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