As we head into the busy summer season, it’s important to focus on one thing: getting local Realtors talking about you and the services you provide.
What makes your business different from every other real estate photographer or virtual tour provider in your market? What unique services are included with your photography packages? Are you standing out from the crowd or blending in with everyone else?
Successful providers understand that becoming part of an agent’s listing presentation is one of the best ways to generate repeat business. When agents recognize you as a trusted source for innovative marketing solutions, they’re much more likely to recommend your services to sellers and incorporate your offerings into their marketing strategy.
When your services become part of an agent’s standard listing presentation, you’re no longer competing for every order. You’re becoming a valued marketing partner.
One of the best ways to achieve this is by offering services that go beyond basic photography. Professional photography is important, but agents are increasingly looking for complete marketing solutions. By combining photography with tools such as property website software for real estate photographers, providers can offer agents a more comprehensive marketing package that helps listings stand out online.
In addition, utilizing real estate marketing software for photographers allows providers to deliver enhanced services that create additional value for clients while helping differentiate themselves from competitors.
To support providers in growing their businesses, RTV has developed a variety of marketing materials designed specifically for real estate photographers and virtual tour providers.
One example is the BOOST Marketing Services Office Presentation. This updated presentation focuses on professional real estate photography and the additional marketing services that help providers stand apart from the competition. It’s designed to give agents a concise overview of the value these services can bring to their listings and their business.
The presentation can be customized for your local market and incorporated into office meetings, brokerage presentations, and agent training sessions. Consistently educating agents about your services can help build awareness, generate referrals, and establish long-term relationships.
Also included is a delivery signature template that can be used with photography and virtual tour deliveries. This helps educate clients on how to maximize the value of the services they’ve purchased while reinforcing the additional marketing tools available to them.
The goal is simple: give agents more reasons to remember you, talk about you, and recommend your services.
Stand out. Be different. Give agents something worth talking about.
Professional Photos+ Flyer – BlueLaVaMedia decided to Stand Out this year by offering full green grass and sky replacements with every photo shoot. A bold move but it’s got all the local realtors in town talking about them and nearly a dozen new agents have come through the doors already this year as a result. Use this marketing piece at your next luncheon, office pitch or presentation to let them know that your images are the BEST in town. – Login to RPM to download.

Home Preparation Flyer – Hand off a stack of these double-sided flyers to your best customers this year and encourage them to work your professional photography into their listing presentation. This home preparation flyer ensures that when you get there the home will be photo ready! Also use this nice flyer to let prospects and current customers know that you’re not there to clean, tidy up or stage the homes. This is a must-have in your marketing arsenal!
2019 Drone Marketing Flyer – We have updated our drone flyer to include the 107 certifications VS the 333 waiver that was indicated on the previous version. If you purchased this you can log in and download the updated version free of charge. This aerial drone flyer also mentions additional services that are available for purchase. If you’re shooting drone make sure you get the word out with this slick double-sided flyer.
2019 Google Street View Business Tour Flyer – Here’s a nice double-sided leave behind for those of you doing Google Business Tours. This marketing piece gives you a great starting point for creating your own Google Street View packages and pricing.
Enjoy the new pieces and feel free to contact us with any questions that you may have!
Sincerely,
Team RTV
Virtual Tour Software & National Photography Services
866-947-8687